Mazda Auto Shows

Project description

Mazda partnered with GPJ and Spinifex Group to create an autoshow experience at NAIAS in Detroit that transitioned the brand’s positioning to “Mazda Premium”

     

Credits

Agency: Spinifex Group

Physical production: GPJ

Creative directors: Jonny Ellison, Shakir Dzheyranov

UI designer: Alex Ogle

Technical director: Adam Schneider

Lead developers: Joshua Penrose, Malcolm Jackson

Producer: Cassandra Ichniowski

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